Former Blue Peter presenter Gethin Jones has landed his own daily quiz show on Sky 1 based on the hectic bun-fight of the stock exchange.
In the “greed-based” show, called Sell Me the Answer, which is due to be broadcast this summer, contestants will be asked up to 10 questions, each worth an increasing amount of money. If they do not know the answer they can ask the audience, or “traders” for help. The traders then “fight it out” in scenes of mayhem, trying to persuade the contestant to negotiate a price for their answer.
But there’s a catch: the traders can lie, and those who bluff successfully can win up to £25,000 in cash while the contestant walks away with zilch.
Andrea Hamilton, Sky1’s commissioning editor for entertainment, said: “It’s an innovative and noisy quiz show format that is the perfect antidote to other quiet, contemplative quiz offerings. Time, greed and money are the essence of the quiz.
“The stakes are high and it’s a game of all or nothing. There will be a real sense of tension and excitement in the studio that will leave the players unsure of who they can trust. This is a quiz show that people will definitely be talking about the next day in the office or at school and Gethin has the perfect mix of warmth and fun,” Hamilton added.
Gethin said, “The lure of money does funny things to people. I expect that there will be fireworks in the studio.”
Sky1 has commissioned 50 episodes of the hour-long quiz, also to air on Sky HD, which will kick off in May. To participate, call 07929 149458.