Netflix may take a harder line when cancelling shows in the future, the CEO has announced.
The streaming service features a large number of Original programming, which has been sustained even when individual shows are received poorly.
Netflix has been lenient to the vast majority of its properties, with even the panned Marco Polo receiving a second season.
Now, the CEO for Netflix, Reed Hastings, has said that the service will aim to end more shows after just one season if they’re not performing.
In an interview, Hastings said that the issue was that so many of the shows have done well for the platform.
“Our hit ratio is way too high right now. So, we’ve canceled very few shows…I’m always pushing the content team: We have to take more risk, you have to try more crazy things. Because we should have a higher cancel rate overall.”
There is evidence that the way Netflix looks at its Original programming is changing, with the Baz Luhrmann show The Get Down being cancelled after just one season.
Unlike standard TV networks, Netflix does not release its viewer numbers for individual shows, so it’s hard to know how well certain properties do.
Teen drama 13 Reasons Why has just been renewed for a second outing, with the series being described as one of the services “unbelievable winners”.
Netflix is still pushing harder for more and more Original content, with the aim of spending over $6 billion in project investment this year.
Despite this, Netflix has yet to expand beyond its own platform, with Amazon’s recent foray into third-party sports and film channels described by Hastings as “awfully scary”.
Source: A.V. Club