Sky has announced its new original productions arm, Sky Cinema Original Films.
In a move that continues the trend set by services such as Netflix, Sky will now fund and create its own films to air exclusively on Sky Cinema.
The first of these Original Films is set to be animated comedy Monster Family, which will launch in March of this year..
Rob Cohen directed action film Hurricane Heist will air in April, with sci-fi crime thriller Anon and British production Final Score set to be released later in the year.
As well as airing on Sky Cinema, these films are also planned for launch in cinemas at the same time, with Sky Cinema customers able to watch at home instantly.
Group Director of Sky Cinema, Ian Lewis, said that Sky’s Original Films will be a good addition to Sky Cinema’s lineup.
“Sky Cinema already offers Hollywood hits, cult classics and local legends, and with Sky Cinema Original Films we’re going to bring our customers even more laughs, shocks, tears and memories than ever before.
“Sky’s original content strategy has already been successful across eight genres of television – now we’re taking it to film to give our content-hungry customers even more reasons to keep coming back.”
Sky already has a selection of original TV shows, including Tin Star and the recent Britannia.