NOW TV rebrands to NOW

The service has not increased its prices for either TV or broadband customers.

Sky’s on demand TV platform and broadband provider NOW TV has been rebranded to NOW.  

The service has unveiled a sleek new logo and colour scheme along with its new Memberships which will replace the NOW TV passes. 

These Memberships, Entertainment, Sky Cinema, Kids, Sports and Hayu, will remain the same as will its three broadband packages, Brilliant Broadband, Fab Fibre and Super Fibre. 

In terms of pricing, no changes will be made. Existing TV and broadband customers will continue to receive award-winning entertainment and speedy, reliable service. 

“NOW has always been the home of quality entertainment and our new brand evolution ensures that, even in a hectic world, no one misses out on the entertainment they love,” said Marina Storti, NOW’s managing director. 

“By moving from NOW TV to NOW, we marry our world-class quality with brilliant simplicity. This immediacy creates a true destination and community for those who love and live for the best entertainment."

Fab Fibre + Entertainment Membership

£29.99 a month (down from £32.99)

Enjoy an average download speed of 36Mbps and stream brilliant award-winning series from both the UK and the US 

  • Watch premium channel Sky Atlantic
  • Stream on mobile, desktop or TV
  • Cancel your Membership at anytime
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